SonyStyle USA Website Launches New Slick Look

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I really have to give my hat off to the web developers and designers behind the look of SonyStyle’s new website for the USA. This is definitely the best SonyStyle website I’ve seen yet, in fact, its better than SonyStyle Japan’s website! It must be weird for the developers of the SonyStyle Japan website to see the USA version look so much more stylish and attractive, especially as its a Japanese company. Nonetheless, the new site is definitely in line with modern design, featuring large crisp pictures, lightweight but attractive flash implementation, and improved product/category displays. The color swatch used in this new site is very Sony – gradients of black and gray are everywhere. Blue, greens and other colors are used in small ways throughout the site to emphasize important details such as price or other important details. I love the new redesign, especially some of the splash landing pages such as this for the 11′ XEL-1 OLED TV.

The only thing I could possibly recommend for the site is:

  • a more promiment link to their blog
  • a lighter version of the site in case someone prefers a lighter color experience
  • the ability to click on master categories, such as when you click on Shop > Computers, why can’t I just click on Computers, etc? I understand I can click on a subcategory within that, but what if I want to click on the whole category?
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29
Jul 2009
POSTED BY Christopher MacManus
POSTED IN

Corporate

DISCUSSION 6 Comments
  • ascariss

    Looks fantastic, I am wondering if the sonystyle canada website will recieve any make overs, but I doubt it.

  • bla

    Sorry you are wrong, a flash animated intro site does not make it better. And that “play, capture, watch” is confusing.

  • Reggie01201

    I like it and agree they did a great job. The “play, capture, watch” thing seems like an optional way to navigate, there is always the top bar…also I like their clever buying buttons that change to the selected color swatch.

  • http://masawebdevelopment.com Web Master Share

    This is quite impressive, I am pleased to read this post, keep posts like this coming, you totally rock!
    Web_mastershare
    crossland-development.com

  • mfarney

    So who designed the site? Was it an inside job or did they hire some web design firm? The site is indeed neat and functional. Whoever did it, did a very good job.
    ___________
    Mathew Farney – Web Hosting

  • mfarney

    So who designed the site? Was it an inside job or did they hire some web design firm? The site is indeed neat and functional. Whoever did it, did a very good job.
    ___________
    Mathew Farney – Web Hosting