We’ve been quiet for several weeks, but in that time things have changed greatly at Sony Insider.
Sony Insider was founded nearly three years ago, and we’ve been hosted the majority of that time at Kreative Networks. They are an incredibly responsive, professional, and reliable hosting service. We survived some major incoming hits at times, believe me, and everything went really smoothly.
As traffic to the site grew, it became necessary to evolve from that shared hosting option to a dedicated server. We have now transitioned to BlueMileCloud dedicated hosting. So far, so good. We like them. Sony Insider now sits on a quad-core server that has lots and lots of bandwidth to play with. And with that freedom means a change in way that we present things.
While the previous layout of Sony Insider was very innovative for a WordPress blog, the design just didn’t reflect the way I feel I should blog anymore. I think Tumblr style blogging is the future, because its a faster delivery, and works great with mobile devices. If you haven’t noticed already, our mobile sites have been greatly upgraded and offer improved functionality across various platforms. The iOS experience is really nice (especially the iPad in landscape), and it looks smooth on Android too. Any phone with a touchscreen will enjoy the site, I promise. And we will be adding pictures to all stories once things get going. You’ll love it.
Sony moves so fast that it just makes more sense if we just throw lots of media at you (pictures, video, quotes, audio), plus our usual style of presentation for our stories. Give us a few days and you’ll see. The website design is not complete yet, and will continue to evolve in appearance and navigation improvements over the next several months.
We’ve certainly missed some big Sony product launches in the last several weeks but we’ll be covering them anyway, and trying this new format out and seeing where this all goes. I think that in the end, it will just mean more high quality, cherry picked Sony content for you to enjoy. I hope you’ll stay on board and continue supporting us.
I also want to spend a moment to plug our new search feature, which uses Google custom search to cover the blog (2,161 posts) and Sony Insider forums (175,165 posts). This will hopefully be valuable for consumers seeking opinion on the Sony brand.