Opinion 
Top Sony Insider Stories Of 2008(0)
Here’s our top stories of 2008 - thanks for making our first half year absolutely incredible!
Our 2009 New Years Resolutions For Sony
Happy New Years, everyone! 2008 has come and gone and we have seen great growth and turmoil within Sony. The worldwide economic crisis hasn’t helped either, with consumers feeling the financial crunch and purchasing less premium electronics. As the tide rises and falls, we here at Sony Insider have done our best to cover Sony [...]
Happy Holidays From Sony Insider
On behalf of myself and the other staff of Sony Insider, we wish everyone a safe and happy holiday season. Thank you for making Sony Insider one of the most popular destinations for Sony news on the Internet. We couldn’t have done it without the support of our trusted sources, readers, and Sony.
What’s Wrong With This Sony Walkman Ad?
Sony invests a lot of money in marketing in just about every region of the world. In this advertisement, we see singer Eva Avila listening to a Walkman. However, sometimes artists have to digitally alter an image to ensure the best possible picture. Sometimes, those alterations don’t exactly look natural. Can you spot the problem [...]
The UK Loses It On 11:48AM On Christmas Day With Tech Gifts
According to an article at Telegraph.co.uk, “..frustration levels with high-tech gifts peak at 11.48am on Christmas Day, according to a new study, which has identified the precise moment that British consumers go into gadget meltdown. The TechGuys, one of the largest technical support providers in the UK (similar to GeekSquad in the USA), analysed the [...]
FeliCa - Contacless IC Card Technology
Not many people in the US and Europe are aware of this interesting and evolving technology called FeliCa and we wanted to share some deets with our readers and see if this is something they think would take off in your respected regions.
FeliCa is a contactless IC card technology developed by Sony. As the name [...]
Sony Insider Podcast Now Available At Sony.com
I’m proud to write this blog post, because years ago I never would’ve thought that this would happen. Check out the podcast with Stan M and myself of the Sony Insider team and Rick Clancy, Senior VP of Corporate Communications at Sony Electronics. It is a 25 minute podcast, and flows pretty well - however, [...]
My Sony Podcast Cheat Sheet
We did the podcast with Rick Clancy, Senior VP of Corporate Communications of Sony today and it went very well - keep an eye out for it on their official Sony Electronics Blog. Unfortunately, we weren’t able to ask them the questions you guys submitted to us when we made the topic, “What do you [...]
Fierce Sony Stock Discussion On Google Groups
I just happened to notice a real firecracker of a post on Google groups about Sony’s (SNE) stock by a user named creepeth. The title of the entry is “The problem with SNE” (reference to Sony’s NYSE symbol), and features five reasons why he thinks Sony will have a very tough time in the [...]
Product Support
I have been wanting to write about certain aspects of Sony product support for a while and figured it would be a good timing now. It has been previously reported that Sony Customer service has improved a lot over the past few years and I myself have witnessed it where Sony has done some things [...]
Ever Had Problems With Sony VAIO Extended Warranty?
Engin Sezici, a blogger at sys-con.com, wrote a very disturbing story about his extended warranty experience with his Vaio laptop. If you’ve ever had problems, just reply to this news post and we’ll try and get Sony to help you. Anyway, Engin writes, “This morning when I walked in the office, I realized my Sony [...]
Tweeter/HiFi Buys Files Second Bankruptcy, Closing All Stores
Tweeter (also known as HiFi Buys), an electronics chain with about 94 U.S. stores, filed for Chapter 11 bankruptcy protection for the second time in two years, and said it had begun store-closing sales. In its filing with the U.S. Bankruptcy Court in Delaware, the company said it faced ‘a severe liquidity crisis brought on [...]
LittleBigPlanet Experience
I thought I would provide a few personal comments since I have been playing LBP for a while (obtained the controversial leaked copy). The game is fun, fun, fun!!! Servers were live since Monday so I checked out the levels created by other users and some were really well done and fun to play, others [...]
Join Sony’s Frontline Community
Dear readers of the blog,
Recently Sony opened up a community which used to be a closed, by invitation only online group where members took part in discussion of upcoming Sony products, made suggestions for the future marketing literature and invited its members to take surveys and participate in contests. As of today, Sony opened its [...]
What Do You Want To Ask Sony?
Boys and girls, children of all ages. Gather around because I have a tale to tell ye, and it is most satisfactory. *ahem* My apologies, but allow me to say that things have been very good at Sony Insider as of late. We are obviously becoming a voice for the Sony community, and Sony has [...]
Are You A Consumer Electronics Insider?
Despite my relatively young age (24), I have observed the consumer electronics industry for about a decade. The generation I come from is part of a target demographic that has redefined some of the basic elements of marketing. This new definition will extend for decades to come and is what I consider to be the [...]
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