New LED BRAVIA Sets To Be Announced in September

SonyTV

The highly praised and pricey LED XBR8 series with Triluminos technology first introduced in my beloved QUALIA 005 KDX-46Q005 are about to be replaced with another generation of LED TVs. The new models will be introduced at CEDIA in Atlanta and IFA (Berlin) in September. So what’s new and exciting about these models?

According to the FlatpanelsHD site the new LED models will be using more cost effective white LED instead of RGB LEDs used in the current XBR8 (X4500 series in Europe). Also Bravia Engine Pro (BE3) will be incorporated. The Pro version incorporates a principle known as Black Frame Insertion (BFI). BFI utilizes the basic principle that the human eye needs to be “reset” regularly. The human eye does not forget a picture right away because it stays on the cornea for a short period of time. You might recognize this from a very quick light flash that “hangs” for a while on your cornea. But by inserting very short black frames between the original frames, Sony can constantly reset the eye, so you perceive the image on the TV as smoother and without motion trailing.

Other expected features of the sets are:

  • DLNA (client Photo, Music, Video)
  • Motion Flow 240 Hz
  • BRAVIA® Internet Video
  • BRAVIA® Internet Widgets
  • LightSensor™ Technology and Idle TV Standby
  • Internet Radio

Sony XBR line will be available in 40, 46 and 55-inches (65 inch model was also rumored). Of course pricing will be announced later on as well, and our guess is Sony will not be charging a hefty sum like they used to with XBR8 due to the lower cost white LEDs. Time will tell.

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22
Jul 2009
POSTED BY Stan M
POSTED IN

Hardware, Televisions

DISCUSSION 8 Comments
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  • Guest

    My guess would be that the XBR10s will use white LED backlights, possibly edge lighting, while the XBR11s use the Triluminos setup. Maybe even XBR10: White Edge LED backlight; XBR11: White Full LED backlight; XBR12: Triluminos LED backlight (w/ localized dimming, of course). That would make for 4 concurrent XBR models total, but they went from 2 to 3 models last year! I just can't seem them dropping Triluminos completely.

  • vanrosendal

    Why only start at 40 inch????? I like to by a 32 inch led from sony, with all options, like DLNA. When do the make them??

  • Pingback: Sony To Have Strong Showing At IFA 2009 – Here’s What To Expect | Sony Insider

  • Jeff

    They gave up on RGB to soon. Sony used to be able to market unique and differentiated tech like Triluminous. Guess now people just pop into Best Buy and don't ask too many questions of the sales folks that couldn't answer anyway. RGB LED was the cat's ass.

  • Jeff

    They gave up on RGB to soon. Sony used to be able to market unique and differentiated tech like Triluminous. Guess now people just pop into Best Buy and don't ask too many questions of the sales folks that couldn't answer anyway. RGB LED was the cat's ass.

  • http://ledtvsforsale.com/ LED TVs For Sale

    What is the difference between white led and RGB led in terms of quality?

  • http://ledtvsforsale.com/ LED TVs For Sale

    What is the difference between white led and RGB led in terms of quality?